There’s an ever growing set of options when it comes to paid content promotion:
- Social media advertising – everything from LinkedIn’s Sponsored Updates to Twitter’s Promoted Tweets or Pinterest’s Promoted Pins.
- Sponsored articles in third-party publications
- Content discovery and curation platforms, Like StumbleUpon or Feedly
- Native advertising with tools like Outbrain and Taboola
- Paid search on Google or Bing
- Social media influencers
But without a full strategy and an accurate process for measuring the effectiveness of these efforts, it’s easy to spend a lot with little to no return a period. We help to find the right avenue for your specific situation – ensuring that you’re acquiring customers profitably.