Digital Strategy Consulting

Unlike others we don’t pretend there’s a magic bullet to every digital issue. From our experience, the most efficient digital solutions are built by the right mix of tools, research and expertise.

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What's Involved?

01

Research And
Analysis

Key Methods And Processes
  • Expert interviews
  • Data review
  • Competitive analysis
  • Content audit
  • Stakeholder interviews
  • User interviews
  • Focus Groups
  • Surveys
Key Deliverables
  • Distillation of the key findings of the review process
  • Strategic overview
  • A high-level roadmap for the business, including an implementation plan, and resources required

02

Operationalizing
Your Project

Key Methods And Processes
  • Full requirements documentation
  • Phased launched plan of digital initiatives
  • People resource requirements
  • Identification and setup of key performance metrics (KPMs)
Key Deliverables
  • Detailed plan of action
  • A full budget for all digital initiatives

03

Project Build

Key Methods And Processes
  • Informative architecture
  • User experience
  • Full design and branding
  • Engineering of your digital products
  • Content migration
  • New content development
  • SEO strategy
  • Integration with email, social media, search etc.
Key Deliverable
  • Final digital product including all supporting elements.

04

Project Testing
And Launch

Key Methods And Processes
  • User testing
  • Quality assurance
  • SEO testing
  • Performance testing
  • Phased launch process
Key Deliverable
  • Your full digital initiative live and working efficiently

05

Ongoing
Operational Support

Key Methods And Processes
  • Technical support
  • Platform maintenance
  • Product enhancement
  • Ongoing optimization
Key Deliverables
  • Ongoing operational plan
  • Corrective, perfective and preventive maintenance roadmap
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“Working with Joe and his team has been a tremendous experience as a business owner and entrepreneur. While he has great eye for detail and results driven agendas, what has impressed me most is his consistent push to look beyond the box of our current situation to take advantage of growth opportunities.

He’s provided a great mix of corporate education/training, with hands on “lets get it done” work ethic.”

​GREGORY BYRNES
Co-Founder/Co-CEO | Parent Media Group Inc.
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“Joe and I have known each other for a number of years. I have always found him insightful, strategic, and very knowledgeable about the digital world. Joe has been working for us at Media Source for the past few months, managing our third party digital resources and providing guidance and expertise in the early phases of a digital transformation of our business.
Not only has he taken charge and provided very effective management and advice, but he has ensured that we are maximizing the value we are receiving, and sourced a research provider and now manages their efforts, while coordinating third party involvement in those efforts.
He’s been a great asset to our company.”​

​STEVE ZALES
Chief Executive Office, Media Source, Inc